Case Study · Influencer Marketing · Web & Mobile

Yapiee

"Boost Your Brand · Generate Connections · Gain More Followers"

Yapiee is an influencer marketing platform that connects brands with content creators directly — cutting out the agency middleman. Built for the UAE market and beyond, it enables brands of all sizes to launch campaigns and measure ROI, while helping influencers monetise their following across Instagram, TikTok, YouTube, Facebook, and Twitter.

yapiee.com/en/
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Social platforms integrated

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Max influencer reach

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To sign up (free)

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Sides: brands & creators

The Problem

Influencer marketing is broken — overpriced agencies, fake followers, no transparency, and zero ROI visibility.

💸

Agency fees eat campaign budgets

Traditional influencer agencies charge 20–40% commission on top of influencer fees. Brands spend more on middlemen than actual content.

🔍

Influencer discovery is manual and slow

Finding the right creators — the right niche, location, audience size, and engagement rate — takes days of manual research.

📊

Zero ROI transparency

Brands pay for posts and hope for results. Most influencer campaigns provide no measurable data, no conversion tracking, no accountability.

🤝

Creators and brands can't connect directly

Influencers rely on DMs and agents to land deals. Brands have no efficient way to reach micro-influencers with highly engaged audiences.

What We Built

Direct brand-to-influencer collaboration — no agency needed

We built Yapiee as a two-sided marketplace connecting brands and influencers directly. Custom deal creation, demographic targeting, neighbourhood-level location deals, and multi-platform support — all in one platform.

🎯

Custom Offer Creation

Brands build personalised deals targeting influencers by location, follower count, demographic, content category, and platform.

💬

Direct Messaging & Negotiation

No agency in the middle. Brands and creators communicate, negotiate, and agree terms directly on the platform.

📍

Neighbourhood Deals

Hyper-local campaigns. Brands define a geographic radius and target influencers in specific neighbourhoods — perfect for local businesses.

📱

5 Platform Integration

Campaigns run across Facebook, Instagram, Twitter, YouTube, and TikTok — with cross-platform performance tracked in one dashboard.

📈

ROI & Performance Tracking

Real campaign metrics: reach, engagement, click-throughs, and conversion data — giving brands the transparency they've always been missing.

🆓

Free to Join

No credit card required to sign up. Brands and influencers create accounts for free — lowering the barrier for SMEs entering influencer marketing.

Results

What this delivers

🇦🇪

Dominant in the UAE influencer market

Yapiee became a go-to platform in the UAE — connecting thousands of brands and influencers across the region's booming creator economy.

📣

Influencers up to 533K+ followers on platform

The platform attracted established creators with significant followings — giving brands access to serious reach from day one.

⚡

Agency-free deals in minutes

What previously took weeks of agency back-and-forth now happens in minutes — brands post deals, influencers apply, campaigns launch.

🌐

Multi-platform campaigns, single dashboard

First platform in the region to unify influencer campaigns across all five major social networks in a single management interface.

Work With Us

Building a two-sided marketplace or creator economy product?

🛍️

Two-sided marketplaces connecting brands and creators

📊

Campaign management and ROI tracking dashboards

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Geo-targeted local marketing and deal platforms

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Social media API integrations (Instagram, TikTok, YouTube)

📱

Mobile-first platforms for creator economies

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